About Miniso

WHO WE ARE. MINISO, Japanese designer brand was established in 2013 in Tokyo, Japan. Today it is present in 60+ countries with four thousand stores worldwide.

WHAT WE DO. The brand focuses on fashionable and leisured articles for daily use, including creative home furnishing, health and beauty, accessories, office supplies, sports and gift seasonal product and electronic product which covers every aspect of life. Quality products originate from reflections about life.

HOW WE DO. Inspired By nature, MINISO, pays attention to resource conversation and environmental protection while pursuing high quality, so as to make simple products of fine design more natural and closer to life.